Riekes Equipment Recognized as 2025 Yale Dealer of Excellence
Riekes Equipment announced today that it has been recognized by Yale Lift Truck Technologies® with the 2025 Dealer of Excellence award, an annual distinction honoring Yale dealers who demonstrate focused leadership and consistently help customers achieve the highest levels of performance across all areas of materials handling operations.
The Yale Dealer of Excellence program recognizes top-performing dealers that meet rigorous business practice standards and performance criteria. These benchmarks are evaluated and updated annually to ensure alignment with evolving customer expectations and increasing industry demands. Earning this recognition places Riekes Equipment among the highest-performing Yale dealers in customer service, operational effectiveness and long-term customer support.
“Our entrepreneurial, independent dealer network is a powerful competitive advantage, delivering deep expertise and trusted support that elevate customer satisfaction and drive new business,” said Bob Sattler, Vice President of Dealer Business Development at Yale Lift Truck Technologies.
“The exceptional results demonstrated year after year reflect strong leadership, a culture of continuous improvement, and highly engaged associates.”
“We are honored to receive the 2025 Yale Dealer of Excellence Award,” said Pete Womack on behalf of the Riekes Equipment leadership team. “This recognition reflects the dedication of every employee who shows up each day focused on quality, high standards and doing right by our customers. Our team is committed to helping customers improve productivity, safety and efficiency through reliable equipment, responsive service and consultative solutions that strengthen their operations and support long-term growth.”
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